Hiring Web Developers: What to Know

The top 8 things you need to know before hiring a web developer. Discusses the common mistakes made by business owners when having their website developed by an outsourced company.
FAQs in Choosing a Content Management System (CMS)

Content management system remains to be a big question mark to some web developers and web marketers. They are missing out an important factor in website development by being naïve to CMS. To help webmasters and web developers get the benefit of CMS, here are some of the frequently asked questions about CMS and their answers:
What is CMS?
CMS stands for Content Management System. This is a system that helps in maintaining and expanding website. It aims to make content and structure expansion easier.
What does CMS create?
Content management system stores data in a database. It makes pages only when a site visitor asks or searches for it. This is useful especially for websites that constantly updates their information. So when a site visitor asks for a specific page, the system will display the page being searched for. Some systems cache every new page and create a new one only when some changes are made.
Is CMS useful in publishing site on different platforms?
Why to Use PNG Images in Your Web Design

Concisely explains in layman's terms why PNGs are a better file format when designing for the web.
The PNG image file format is not new to the web. It originally developed in the mid-90s as a solution to the shortcomings of the traditional GIF image file format. However, because early browser applications offered only spotty support for the PNG's advanced features, web designers, developers were limited in its use. One large hurdle in particular faced by PNG's was Microsoft Internet Explorer (IE). Far and away the most popular browser, IE offered particularly poor support for the file format. However, with the release of IE 7 as well as several JavaScript hacks, this has all changed, and PNGs are more popular than ever.
But who cares!? And besides being one letter short of my favorite 1972 video game, what makes a PNG so great? Below, are three reasons why PNGs are the best image format since the Polaroid.
They’re See-Through! (Alpha Transparency):
How To Select Keywords For Search Engine Optimization

Selecting the correct keywords can make or break your website. Potential customers search the web for desired sites, and if your website doesn't have the keywords they're looking for, they'll miss you.
Determining keywords is an art; it's best to work backwards. What would a customer search for if they were looking for your site? You literally have to put yourself in the consumer's place and let go of your preconceived notions about what you think your keywords are. You should remember when writing your site that you need to use words that are not only related to your content, but are popular search words as well. This is called keyword optimization, or choosing the most searched keywords related to your content.
What's Your Talking Domain Name?

Many times when a business owner picks a domain for her website, the domain name that is chosen and used is the name of the business that's already been established, or perhaps the owner's name is used. However, a person's name or the name of a business isn't always memorable nor is it always easy to spell. That's why I encourage my clients to get a "talking domain name" that they use in publicity efforts, like for radio, TV, or newspaper interviews. So, instead of using the URL of their primary business website, they would instead give a shorter, more easily-remembered domain instead that would point to the owner's primary website.

